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CREATIVE
FAST TURNAROUND
PERSONALIZED SERVICE
My goal as a graphic designer is to build strong client relationships by being involved in every step of the process, from creating unique designs to development and production. I have 20+ years of experience, primarily in creative print advertising and publication layout and interactive media. I believe in providing a fresh approach to every project by never allowing predefined notions to get in the way of my creativity. Some of my work has been highlighted in Campaigns & Elections and American Corporate Identity.
In my free time, I express my creativity through painting. I find it very relaxing, and it is a great way to channel my creative energy. My work is contemporary and abstract, and I enjoy experimenting with geometric, linear and organic elements.
I was born in Lima, Peru, and graduated from the School of Communication Arts in Raleigh, NC. I worked at Discovery Communications, in Bethesda, MD, and Birch & Davis in Silver Spring, MD. and for 11+ years Principle and Partner of Project BIG fish, DC.
I am currently freelancing.
Bring strategy and substance to every creative element I design, it’s what I do. I am the specialists in developing custom, well-branded marketing components that speak to your audience and generate the right outcomes. I work with clients to define goals, determine what is the best use of their budget to achieve those goals and ultimately to produce the creative solutions that bring a campaign to life. From print to web, multimedia to digital, I do it all. I am basically your one stop shop. And I will ensure your needs are met every step of the way, from concept to execution, and that your messages are consistent across every piece of the campaign.
Personalized Service
Cohesive Branding
Design + Programming.
Award winning designs.
Attract the right clients .
Invitations to Packaging.
From magazines to banners
Cohesive Branding
20+ YEARS OF EXPERIENCE
2010 – Present
Freelance Creative Director + Designer
Bring strategy and substance to every creative element I design, it’s what I do. I am the specialists in developing custom, well-branded marketing components that speak to your audience and generate the right outcomes. I work with clients to define goals, determine what is the best use of their budget to achieve those goals and ultimately to produce the creative solutions that bring a campaign to life. From print to web, multimedia to digital, I do it all. I am basically your one stop shop. And I will ensure your needs are met every step of the way, from concept to execution, and that your messages are consistent across every piece of the campaign.
2001 – 2010
Partner + Senior Designer, Project BIG fish
At Project BIG fish I joined a crusade to do legendary work with the help of a talented team of designers, strategic thinkers, and media experts. I had the opportunity to utilize my expertise in design and oversee seamless results across all media, including online and print advertising, direct mail,and web development. Involved from a strategic and design perspective from beginning to end. Some of my work has been highlighted in Campaigns & Elections and American Corporate Identity.
2000 – 2001
Graphic Artist, Discovery Communications, Inc.
I worked under the direction of a Brand Design Manager, from a variety of networks, such Discovery Channel, TLC, Animal Planet, BBC, Travel, and Discovery Health. As part of the team I collaborated in the execution of design concepts that communicate approved brand objectives, in a variety of print, advertising and marketing materials.
1997 – 2000
Graphic Designer, Birch & Davis
As a young artist, I started my career as a junior designer for an independent organization which provided financial management and management information services to federal clients, government agencies, foreign countries, and state and local clients. There I created engaging informational materials for campaigns and conferences, including logos, presentations and print collateral.
EDUCATION
School of Communications Arts, Raleigh NC
Associates Degree in Graphic Design, 1995
